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TAG Heuer timepiece

Maison

TAG Heuer

The chronograph of the racing paddock.

Motorsport timing translated into wristwatches: Carrera, Monaco and Autavia. The most accessible entry into mechanical chronographs with genuine provenance.

Heuer has timed racing since 1911 and gave the world the first automatic chronograph calibre in 1969. The square Monaco, worn on screen at Le Mans, remains one of the most recognisable watches ever made.

Collections

Families we source

CarreraMonacoAutaviaAquaracer

Collecting guide

What to look for

Calibre matters

In-house Heuer 02 references are valued well above modular ETA-based chronographs.

Dial condition

Chronograph registers and printing show wear quickly; sharp printing is worth paying for.

Anniversary editions

Limited Monaco and Carrera reissues tend to hold value better than standard production.

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TAG Heuer references

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Sourcing

Looking for a specific TAG Heuer reference?

Tell us the reference, configuration and budget. Our specialists search the international dealer and collector network on your behalf, discreetly and without obligation.

Private request

Source a TAG Heuer

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A specialist responds within one business day. Your details are handled confidentially and are never shared with third parties.

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